Copywriting

ooo

I Write Sales Copy–That Sells!

Writing sales copy looks easy; It is not!

Having writing skills related to composition, grammar, syntax, punctuation and so on is only a small part of what is needed to bring to the party. The big thing is experience in crafting words that lead your visitors down your page to the all important part–your order button. And once they get there, to have given them compelling reasons to click.
ooo

It’s All About Conversions

If you’re not able to get a minimum of a 1% conversion rate on your sales page, you’re tossing money out the window. And–if it’s your own product you are promoting you will never convince big affiliates to promote for you unless you have a drop-dead sales page they recognize as being professionally written.
ooo

Selling The Dream…

Too many beginners make the mistake of trying to sell a product on their sales page. That rarely works! A well-crafted sales page promotes a dream. The old saying of, “Sell the sizzle, not the steak” is as important today as it was back in the 1930 when first used by master sales trainer Elmer Wheeler.
ooo

You Provide The Steak, I’ll Provide The Sizzle!

So you’ve got a product. It’s probably a great one too! But there are hundreds of thousands of great products out there that never see the light of day. They sit, patiently awaiting hordes of hungry buyers, but those buyers never come. Or maybe they do come, but they just don’t buy. That’s my job, to convert a significant number of visitors to your site into buyers of your product.
ooo

Customer Comments…

Mike McMillan’s copy hits all the bullets and the right bullets can sure sell products. I asked Mike to take a look at my product, and I basically described it to him, briefly.

I expected it would take at least a while for Mike to get back to me and us going back and forth before I’d see anything.

But what happened quick was a full page of copy that read back exactly what I was trying to get across in my product.

He did it without all the over-hyped claims yet it still sounded appealing. (That’s not an easy feat in today’s hype-driven world!)

I myself am a decent copywriter and was even ready to co-write parts of the page but I didn’t have to.

Mike said it all in his copy and I got way more value than I ever expected. He did all the heavy lifting for me… What a breeze and a giant weight off of my shoulders.

To anyone looking for website sales copy, I’d say give Mike a shot… He’s great guy to work with and more than reasonable to go a long with it all making him one great resource to present your online products.

Michael Nicholas, Baltimore MD

The sales page you created for me is excellent. Very pleased with it.
Frank Ayres, London UK

Using the step by step videos that Mike provides, I launched my first product on the 23rd July. No previous experience, no reputation, nothing! Within only a few days I had sold more than 120 copies of my product, gained a nice list of buyers to my Aweber account and I am now working on my next project.
Gary Tomlinson, London UK

I have to say that Mike has been instrumental in helping me get a new product off the ground. He is very easy to talk to and offers some great advice and is extremely successful at what he does.
Will D. Mino, New York NY

ooo

Give Me The Steak, And I’ll Provide The Sizzle

You provide me with the steak (the product), and I’ll provide the sizzle (the sales copy). I’ve written sales copy for many hundreds of products and have used the art of “sizzlemanship” to sell over a million dollars in products myself.
ooo

You May Have Noticed, There Is No “Order Here” Button!

Most “copywriters” demand some ridiculously outrageous fee up front (100%) for projects they take on. You’ve never met them in person. You don’t know how honest, capable or reliable they are–yet they expect you to cough up everything up front like a human ATM machine.
ooo

I Will Work Within Your Budget

Before I even think about providing you with a quotation, I want to know what you have, what you want to do with it, and how soon you want to do it. Here is what I need to know about your project:

* What is the name of your product?

* What is your target market?

* How do you plan on marketing it?

* What are the key benefits to users?

* Do you have any testimonials for your product?
(I can help you get some if needed.)

* Will your ad be used on a standard HTML type page or on a blogging platform?

* What time frame are you working with?
ooo

If you can provide me with that information, by phone or email, I can put together a picture of what you need and how I can best deliver it to you. So yes, just copy and paste the above items in an email and provide some short answers to give me an idea of what you are working on. I’ll get back to you within 24 hours with a quote for your project and explain how we can get started.
ooo

I Understand That Money Is A Factor

Starting out in online marketing can involve many costs. I am not here to soak you for every penny you have to create a sales page for you. In fact, I am one of the very few copywriters who will design a payment schedule you can work with. I charge a nominal fee up front, another payment when your job is complete, and a final payment 30 days later. You will be hard pressed to find another reputable copywriter willing to do this for you!
ooo

It’s Easy, Painless, And Fun To Get Started!

Send me an email today with the information I mentioned above. I’ll get back within 24 hours and give you my personal phone number so you will be able to contact me down the road, any time of day, if you have questions about the development of your product, the marketing of your product, or the sales copy I provide you with.
ooo